About Us

What We Offer

We at Central Appliance Plus are 18 years local. Live locally, play locally and spend locally. Being locally owned and operated means we can provide you, our customers, with local service unique to our area. This includes storage of your appliances until required, delivery of your new appliances when it suits you and local knowledge and experience about what appliances work best in Central Otago. We love to be able to help you have the perfect appliance for your home. We’re passionate about Central Otago and we’re passionate about appliances. With our long relationships with our supplier partners, we can offer great products and excellent support.

Having had award-winning service throughout our 18 years, we pride ourselves on being able to provide you with our expert home appliance knowledge and our local down-to-earth service. We are family people working hard to meet the needs of local Central Otago people.

We have long-standing relationships with leading New Zealand home appliance brands including, Miele, Bosch, Fisher & Paykel, Electrolux, Westinghouse, Panasonic, LG and many more. We stock brands and products that we know will work for you in your kiwi home. 

We look forward to meeting you soon, in-store or in your home. If you can't make it here we can always communicate via email or phone. We're here to make buying your new home appliances easy. If you have any enquiries about how we can assist with your next purchase please contact us.



John and Denise, locally born and raised South Islanders arrived in Alexandra to take ownership of the store in July 1999.

With John's experience in the appliance industry, the store quickly changed and developed. Extending the Tarbert Street store, growing product ranges and developing to fit the growing needs of the community. 

In 2008 we moved premises to our current site, across from the bridge, Alexandra. This move gave us the opportunity to provide a better service level to our Central Otago customers. This included off-street parking, larger product ranges and substantially better store layout. 

2015 saw the removal of the yellow colour from the building and introduced the clean refreshing white. The move to Appliance Plus has given us the opportunity to provide you with a wider brand range and gives us the power and confidence to competitively compete in the aggressive appliance industry at both retail and commercial levels. You can be confident that we will offer the same great service, advice, experience and competitive pricing.

We're proud to be local, and thank all our customers for their ongoing support of our store throughout our 18 years. We look forward to seeing you soon.


Meet Our Team

John Feron

John Feron from Central Appliance Plus

John has been in the appliance industry for over 30 years. His excellent knowledge of all things kitchen and laundry ensure you get the perfect products for your home. He has helped customers in Central Otago find solutions with appliances now for over 17 years. As a Lions member, John enjoys being able to get involved with community events and fundraisers. He loves Central and when he gets the time, he likes to get out on our excellent golf courses. John's a keen golfer and sponsors many local golf events including the Appliance Plus Golf Trilogy which is into its 9th year.

Denise Feron

Denise Feron from Central Appliance Plus

Denise has been in the appliance industry for over 18 years. She has been in the sales industry for over 20 years. As a co-owner, she has ensured the store has been able to continue to meet the needs of local people in Central Otago. Denise has a great range of knowledge in both kitchen and laundry. She has great advice to help match the appliance that suits your style. Denise has enjoyed raising a family here in Central Otago. She loves the beauty of Central and everything it has to offer, she's proud to call Central home.

Mat Feron

Mat Feron from Central Appliance Plus

Mat has over six years of experience in the appliance industry. As the youngest son of John and Denise, Mat has grown up surrounded by appliances. After exploring another industry and travelling, Mat has returned to the family business bringing with him his expertise in kitchen and laundry appliances, as well as musical instruments. He enjoys playing the bass guitar and played for many years with a well-known local band. Raised in Central Otago, he loves getting out and photographing the local landscape.

Linda Curtin


Linda joined the Central Appliance Plus team in 2017 after relocating to Central Otago. Born and raised in the Deep South, Linda loves the scenery and the lifestyle Central has to offer. With over 9 years of experience in retail and customer service, she has brought with her a great range of skills and a down-to-earth, honest approach to finding your next home appliances. Linda enjoys getting out and driving her mini horses and competing in shows.